Audio - The Next Trillion
THE NEXT TRILLION – PAUL ZANE PILZER
Why the Wellness Industry will exceed $1 Trillion annually by the year 2010. How to make a fortune in the Wellness Business.
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SUNRIDER IS THE PERFECT BUSINESS
The marketplace wants exactly what Sunrider has. In Paul Zane Pilzer’s book, titled “The Wellness Revolution”, he sets out criteria for the perfect business in this industry. This industry is forecast to be the next trillion dollar industry and is already well on its way.
1. AFFORDABILITY
Products need to be affordable to the masses. The Sunrider products are high quality and yet affordable. Our beverages, for example, cost 0.15 to 0.25 cents per cup. People start slowly and replace products they are already using. If they do that, often they can even save money.
2. DEMAND
After the masses hear about it, the product needs to stay in demand. How many times have we seen a product come and go? People enjoy Sunrider products enough that about 60% will continue consuming them forever, plus they tell others.
3. CONTINUAL CONSUMPTION
It costs corporations roughly $100 per customer to get consumers to use a new product. If you don’t have a product that people will purchase over and over, you may not recover your promotion costs, or make a profit. In the industry of Network Marketing, our cost per customer is much lower, because our overhead is much lower. 60% of Sunrider consumers continue to purchase month after month, even though there is no monthly requirement. Preferred Customers need to accumulate only $100 US in 12 months. We find that thousands of people love the products so much, they order every month.
4. UNIVERSAL APPEAL
Products and services must be desired by the masses. People like options, different flavours, and product choices. Sunrider has that: different flavours, different textures, and different programs to suit the individual.
5. TIME SAVING & CONVENIENT
People must have time to enjoy a product. It is even more appealing if it can save them time. Sunrider products make being health-minded easy. Once people discover the Sunrider products, they are not only grateful for the convenience, but also for how much better they feel.
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